Rams' ten principles to "good design"

  • is innovative
  • makes a product useful
  • is aesthetic
  • makes a product understandable
  • is unobtrusive
  • is honest
  • is long-lasting
  • is thorough down to the last detail
  • is environmentally friendly
  • is as little design as possible 

via kevinrose.com

Interesting short article on where Apple gets it design inspiration from -- namely Braun and designer Dieter Rams. For me, I liked the above snippet from Rams relating to his ten principles for "good design". In general, I can agree to all of them. Nice list.

AuthorJoshua David